AI Insights · Timothy · July 2023
Top 5 Books and Reference Apps in Oceania - Q2 2023 Performance
Discover the performance of the top 5 Books and Reference apps in Oceania during Q2 2023, with insights on downloads, revenue, and active users.
In Q2 2023, the top five Books and Reference applications on a unified platform in Oceania showcased varying trends in weekly downloads, revenue, and active users. The data, sourced from Sensor Tower, provides a comprehensive look at these apps' performance.
Audible: Audio Entertainment experienced a steady yet fluctuating weekly revenue, peaking at approximately $315K in mid-April and ending the quarter at around $269K. Weekly downloads remained relatively stable, ranging from around 11.7K to 14.9K, with a notable increase towards the end of June. Active users showed some variability, peaking at 374K in mid-May and closing the quarter at approximately 353K.
Amazon Kindle had consistent weekly downloads, starting at 8.3K in late March and rising to 12.3K by the end of June. Active users remained steady throughout the quarter, ranging between 113K and 117K. Revenue data for this period is negligible, with only a minimal amount recorded in mid-May.
KJV Bible Now: Audio+Verse saw varied download numbers, starting at 4.3K in late March, dipping to 1.8K in early May, and peaking again at 7.4K towards the end of May. Active users reflected a similar trend, with numbers increasing from 27K in early May to 43K by the end of May, before settling at around 38K by the end of June.
Libby, the Library App maintained a consistent weekly download rate, starting at 6.7K and growing to 8.6K by the end of June. Active users showed a gradual increase, starting at around 70.6K in late March and ending at approximately 76.5K by the end of the quarter. Revenue data for this app was not significant during this period.
Holy Bible - KJV+Verse had fluctuating weekly downloads, peaking at 5.5K in early April and dropping to 534 by the end of June. Active users followed a similar trend, with a peak of 4.6K in late May and a decrease to around 2.6K by the end of the quarter. Revenue data was minimal, with only a few dollars recorded sporadically.
For more detailed insights and a deeper dive into the data, visit Sensor Tower.